Hey Datasphere
Long time lurker, rare poster; I own Art of War Studios LTD, a company that currently makes tokens and accessories for tabletop war-games. We're still very much in our infancy; it's only my wife and I, and we're still working out the industry. As such, I was wondering if you good folks would help me with something?
We sell tokens for five major systems, including X Wing and Malifaux, and those tokens are selling really well. We're getting loads of regular positive feedback and they seem to be well received. But our Infinity tokens? Nowhere near as popular.
And I'm trying to work out why. I have my suspicions: our photos of them on the site are pretty terrible; they aren't "official" tokens; we don't have silhouette or template weapons yet; not enough people know about them; numerous potential things. It would do us a huge favour if folk would let me know what they think - maybe you've never heard of us? Maybe you've visited the site and decided against them?
If you good folk could reply with a short message saying why you haven't/wouldn't buy our tokens, that would help us immensely with some much needed market research. It would help me redesign, or change our sets, or change our price point to make sure we're supplying great tokens that people actually want. I love infinity, and was inspired to get into the laser cutting business by the game, so I'd love to have strong selling token sets that I know are enhancing peoples games all over the world.
I'll reward you guys, too; I'll send a discount code for some money off the website for each response - it's only fair that if you help me out, I help you out! Our website can be found here: https://art-of-war-studios-ltd.myshopify.com
So thanks in advance!
Grantt
Why aren't our Infinity Tokens selling?
31 posts
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I think the biggest issue is that no one knew about you guys, i keep in general up to date with Infinity things and i hadn't heard you mentioned before. Just having this thread should help, as your stuff is pretty decent (i already see a couple of things i'd want to get, but not in a couple of months as i have some priority stuff to take care about).
I'd say do a little showcase here in this thread and keep updating it in the future, that should be enough, word of mouth should do the rest.
I'd say do a little showcase here in this thread and keep updating it in the future, that should be enough, word of mouth should do the rest.
I guess Jherazob nailed it: your problem is lack of advertising. Lack of publicty. No-one's going to buy something from you ifthey don't know you have it on sale.
Also, please keep in mind that there are several offical makers of Infinity paraphernalia (myself, I'm using MicroArts' tokens and markers) who are promoted by the offical website, blogs and the like.
Also, please keep in mind that there are several offical makers of Infinity paraphernalia (myself, I'm using MicroArts' tokens and markers) who are promoted by the offical website, blogs and the like.
They say there will be Heaven and the Fount of Kausar,
That there, there will be pure wine and honey and sugar
Fill up the wine cup and place it in my hand
(For) ready cash is better than a thousand credits.
- Rubayyat of Omar Khayyam, but it is a shoddy translation
That there, there will be pure wine and honey and sugar
Fill up the wine cup and place it in my hand
(For) ready cash is better than a thousand credits.
- Rubayyat of Omar Khayyam, but it is a shoddy translation
Honestly, this is the first I've heard of you. As pointed out above, that's an issue.
2nd - the graphic montage on your landing page makes it hard for me to identify how to navigate properly - the rest of the links get lost in the clutter. I'd suggest reducing the size of the montage and putting your important links against white space (and maybe increasing their font size).
2nd - the graphic montage on your landing page makes it hard for me to identify how to navigate properly - the rest of the links get lost in the clutter. I'd suggest reducing the size of the montage and putting your important links against white space (and maybe increasing their font size).
This is great guys; thank you!
schoon wrote:2nd - the graphic montage on your landing page makes it hard for me to identify how to navigate properly - the rest of the links get lost in the clutter. I'd suggest reducing the size of the montage and putting your important links against white space (and maybe increasing their font size).
I second this part, the website was a little confusing.
Stop terrorizing my cheese!
Before now, I don't think I'd seen your stuff.
That said, I've been exposed to a LOT of various Infinity products, so it's easy to lose one or two in the torrent. What I'd recommend is to support conventions and tournament organizers. There's forums both here and on the official CB forums for various events. Contact the people running those events and offer to ship them a small set of tokens to support those events. This will get you in the good graces of some of the big pushers in those metas and communities.
Run regular sales and specials on your products to encourage players to get your product out there and used. If you have a good product and people use it, other people are bound to ask about and word of mouth will spread within those local communities. When you run those sales, post on all the forums you can get access to, the various facebook pages, etc. Twitter is a good place, too.
If you provide some support to much larger conventions, you're likely to reach even more people!
I hope that helps.
That said, I've been exposed to a LOT of various Infinity products, so it's easy to lose one or two in the torrent. What I'd recommend is to support conventions and tournament organizers. There's forums both here and on the official CB forums for various events. Contact the people running those events and offer to ship them a small set of tokens to support those events. This will get you in the good graces of some of the big pushers in those metas and communities.
Run regular sales and specials on your products to encourage players to get your product out there and used. If you have a good product and people use it, other people are bound to ask about and word of mouth will spread within those local communities. When you run those sales, post on all the forums you can get access to, the various facebook pages, etc. Twitter is a good place, too.
If you provide some support to much larger conventions, you're likely to reach even more people!
I hope that helps.
Interested in painting?
Want to share and learn?
You should check out the Data-Sphere Painting Campaign!
See the Miniatures sub-forum for more information!
Want to share and learn?
You should check out the Data-Sphere Painting Campaign!
See the Miniatures sub-forum for more information!
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Claudius Sol - Posts: 1927
- Joined: July 14th, 2014, 4:36 pm
- Location: Summerville, South Carolina
- Has liked: 2 times
- Been liked: 375 times
I am as most people in this thread seeing these for the very first time.
I must say I like what I see, especially all the order tokens. I have been looking for order tokens which are easily identified from the rest of my tokens (to avoid searches in mid game).
I also like the small boosters and possibility of ordering individual tokens. That way I can get exactly what I need...
Biokmarked your site. Chances are high I will place an order soon.
I must say I like what I see, especially all the order tokens. I have been looking for order tokens which are easily identified from the rest of my tokens (to avoid searches in mid game).
I also like the small boosters and possibility of ordering individual tokens. That way I can get exactly what I need...
Biokmarked your site. Chances are high I will place an order soon.
Same and like many of the other users here I consider myself an on trend gamer the fact I know nothing of you store/wares is telling of your success.
Often is the question asked where can I get tokens on the various forums and face book groups devoted to this game and its a limited selection outside of MAS and make them yourselves the possibility to make good sales is there but to do so you or a representative needs to be there to interject your wares into that conversation.
Often is the question asked where can I get tokens on the various forums and face book groups devoted to this game and its a limited selection outside of MAS and make them yourselves the possibility to make good sales is there but to do so you or a representative needs to be there to interject your wares into that conversation.
What I do: Chef by trade, arsehole by choice and I play and TO for Infinity when I'm not being either.
FYI you might look at adding a 2nd design for you Infinity tournament tray insert too with a lot more 40mm and 55mm base options I'm not the only person to bring 3 to 6 of those sized models these days as a regular thing. Remotes, bikes and the large creatures like antipodes/dog Warriors etc are more frequent now.
What I do: Chef by trade, arsehole by choice and I play and TO for Infinity when I'm not being either.
VisOne wrote:FYI you might look at adding a 2nd design for you Infinity tournament tray insert too with a lot more 40mm and 55mm base options I'm not the only person to bring 3 to 6 of those sized models these days as a regular thing. Remotes, bikes and the large creatures like antipodes/dog Warriors etc are more frequent now.
Yeah, my JSA needs secure storage space for 9-10 bikes, plus the various remotes (4 on 55mm bases, and I own 10 or more 40mm base remotes...).
“I'm curious, son. When has 'This might be a trap' ever stopped you?”
“Stopped? Never. Slowed me down while I load the guns? Every time.”
-Schlock Mercenary, 22 July 2013.
“Stopped? Never. Slowed me down while I load the guns? Every time.”
-Schlock Mercenary, 22 July 2013.
One idea that occurs to me is to have say, 50% of tray slots as 55mm, with two removable concentric rings inside of them, so that players could remove the innermost ring to create a 40mm space, or both inner rings to create a 55mm space, or leave both to keep things as 25mm. Just a thought...
As the posters above I've never seen your stuff before but I really like it, especially the camo standees. I also thought the same thing about the tournament trays, of course catering to the variety of list building options is really hard.
Just found out about you today - I passed on the link to your shopify site to the rest of my gaming group. Have to say your order tokens and hacking state tokens are slick but your cammo and TO cammo tokens have us all in a tizzy. That's a Canadian term for loosing our collective $#!T.
Those tokens look awesome - my only question is do you have any with a more JSA or Ninja shillouette. My Ariadna player is drooling over the cammo tokins and the XWing tokens you're sporting. Secondly what's the turn around time from payment to shipping? I realise that getting across the pond will take some time.
Those tokens look awesome - my only question is do you have any with a more JSA or Ninja shillouette. My Ariadna player is drooling over the cammo tokins and the XWing tokens you're sporting. Secondly what's the turn around time from payment to shipping? I realise that getting across the pond will take some time.
- Cheers
Dozer - to fill the unforgiving minute
Eyes and fingers of a Canadian Nerd with only a spellcheck to edit the work.
Dozer - to fill the unforgiving minute
Eyes and fingers of a Canadian Nerd with only a spellcheck to edit the work.
All these responses are awesome, and you'll all be receiving some credit for your help (if you haven't already!)
We're currently approaching tournament organisers to offer prize support and blogs for reviews; we are connected to some Facebook groups, but we're curious to know what ones you guys are part of?
We've taken onboard the ideas about the tournament tray - we're currently developing something with multiple larger base sizes (I'm looking forward to some remote-heavy lists in the wake of HSN3, so that was a must) so that you bikers and antipode lovers and whoever else gets the tray needed for your force.
We're also looking into our next wave of tokens - we need to add more from HSN3 and make sure ITS missions have the tokens they need - so we'll also look into getting better holoprojectors and more Ninja-esque camo markers.
Our turnaround time is about 1 week domestic (UK), 2 weeks European and 3 weeks USA (and beyond). Where possible, we do try to speed this up.
Once again, thanks for all your help, guys - it's very much appreciated.
We're currently approaching tournament organisers to offer prize support and blogs for reviews; we are connected to some Facebook groups, but we're curious to know what ones you guys are part of?
We've taken onboard the ideas about the tournament tray - we're currently developing something with multiple larger base sizes (I'm looking forward to some remote-heavy lists in the wake of HSN3, so that was a must) so that you bikers and antipode lovers and whoever else gets the tray needed for your force.
We're also looking into our next wave of tokens - we need to add more from HSN3 and make sure ITS missions have the tokens they need - so we'll also look into getting better holoprojectors and more Ninja-esque camo markers.
Our turnaround time is about 1 week domestic (UK), 2 weeks European and 3 weeks USA (and beyond). Where possible, we do try to speed this up.
Once again, thanks for all your help, guys - it's very much appreciated.
Have you thought about objective markers?
Wow quick reply. Thanks for the update.
Do you take custom orders?
Do you take custom orders?
- Cheers
Dozer - to fill the unforgiving minute
Eyes and fingers of a Canadian Nerd with only a spellcheck to edit the work.
Dozer - to fill the unforgiving minute
Eyes and fingers of a Canadian Nerd with only a spellcheck to edit the work.
I will add some salt and pepper to ask comments: Get some renown blogger review your products.
Enviado desde mi GT-I9195 mediante Tapatalk
Enviado desde mi GT-I9195 mediante Tapatalk
pedrogzc wrote:I will add some salt and pepper to ask comments: Get some renown blogger review your products.
FYI, as far as I know, the subjectis being taken care of by DataSphere's team
It just needs some time...
They say there will be Heaven and the Fount of Kausar,
That there, there will be pure wine and honey and sugar
Fill up the wine cup and place it in my hand
(For) ready cash is better than a thousand credits.
- Rubayyat of Omar Khayyam, but it is a shoddy translation
That there, there will be pure wine and honey and sugar
Fill up the wine cup and place it in my hand
(For) ready cash is better than a thousand credits.
- Rubayyat of Omar Khayyam, but it is a shoddy translation
I'd never heard of your company before you posted here.
As far as products go, token sets for ITS would be excellent. Paradiso campaign tokens would also be cool, but there's a LOT of stuff needed to play out a Paradiso campaign.
As far as products go, token sets for ITS would be excellent. Paradiso campaign tokens would also be cool, but there's a LOT of stuff needed to play out a Paradiso campaign.
“I'm curious, son. When has 'This might be a trap' ever stopped you?”
“Stopped? Never. Slowed me down while I load the guns? Every time.”
-Schlock Mercenary, 22 July 2013.
“Stopped? Never. Slowed me down while I load the guns? Every time.”
-Schlock Mercenary, 22 July 2013.
As for objective markers - 3-d objective tokens would be something new (i.e. I haven't seen such thing yet) and interesting (made along the same lines you use fot your camouflage markers - a flat silhouette cut out of a sheet of acrylic, and put vertically into a round base).
They say there will be Heaven and the Fount of Kausar,
That there, there will be pure wine and honey and sugar
Fill up the wine cup and place it in my hand
(For) ready cash is better than a thousand credits.
- Rubayyat of Omar Khayyam, but it is a shoddy translation
That there, there will be pure wine and honey and sugar
Fill up the wine cup and place it in my hand
(For) ready cash is better than a thousand credits.
- Rubayyat of Omar Khayyam, but it is a shoddy translation
Check out the images from Adepticon someone assumedly US based has done 3D acrylic tokens for their tables really smart looking things. NO Idea who made them.
Last edited by VisOne on April 5th, 2016, 10:35 am, edited 1 time in total.
What I do: Chef by trade, arsehole by choice and I play and TO for Infinity when I'm not being either.
Given the fact that shipping from the US tends to be prohibitively expensive, and OP is an UK-based company, I'd say it is still a ncihe for them to exploit
Now, personally I prefer actual models as objectives, but these tend to be more ocmlicated and costly than silhouette markers. And, especially for tournament organisers (who could potentialy need several sets of these), this is going to be a major advantage.
Now, personally I prefer actual models as objectives, but these tend to be more ocmlicated and costly than silhouette markers. And, especially for tournament organisers (who could potentialy need several sets of these), this is going to be a major advantage.
They say there will be Heaven and the Fount of Kausar,
That there, there will be pure wine and honey and sugar
Fill up the wine cup and place it in my hand
(For) ready cash is better than a thousand credits.
- Rubayyat of Omar Khayyam, but it is a shoddy translation
That there, there will be pure wine and honey and sugar
Fill up the wine cup and place it in my hand
(For) ready cash is better than a thousand credits.
- Rubayyat of Omar Khayyam, but it is a shoddy translation
Having just looked over the Adepticon pictures and having access to HS3 (lucky me!) I can certainly say that our next focus for Infinity is a new wave of tokens, including objective tokens. We're now talking with lots of reviewers and should be getting some coverage on here soon.
This has been really helpful for us; thank you all very much!
This has been really helpful for us; thank you all very much!
Errhile wrote:Given the fact that shipping from the US tends to be prohibitively expensive, and OP is an UK-based company, I'd say it is still a ncihe for them to exploit
Not sure what you read because thats not what I posted.
I meant what I said someone has done them before so its not a new thing plus it never hurts to see what's out there before committing to a new product just to find out you have just gone along with some plain old parallel thinking and end up with the same concept.
Anywho I digress good luck Grannt/Art of War Studios I'm sure theres plenty of work and clients there to be had. I'm not one of them if shipping from the US to the Euro/UK is cost prohibitive then try getting anything to Australia working under a weaker currency and then adding almost twice the time/distance its a touch frustrating.
What I do: Chef by trade, arsehole by choice and I play and TO for Infinity when I'm not being either.
Grantt wrote:Having just looked over the Adepticon pictures and having access to HS3 (lucky me!) I can certainly say that our next focus for Infinity is a new wave of tokens, including objective tokens. We're now talking with lots of reviewers and should be getting some coverage on here soon.
This has been really helpful for us; thank you all very much!
Excellent!
Larger terrain is generally cost-prohibitive to ship internationally, but token sets or small 3d markers aren't too painful.
“I'm curious, son. When has 'This might be a trap' ever stopped you?”
“Stopped? Never. Slowed me down while I load the guns? Every time.”
-Schlock Mercenary, 22 July 2013.
“Stopped? Never. Slowed me down while I load the guns? Every time.”
-Schlock Mercenary, 22 July 2013.
I like how you've done your camo/TO standees, they're a cool variation on a common design. I'd like to see HoloEcho2 standees in the same style, I think my Hassassin Bahram are going to be fielding a lot more HE2 when HSN3 drops!
For tokens I generally use the Ghostlord marker creator website and those epoxy dots, but acrylic standees for camo or HoloEcho2 make sense.
I might have to make an order sometime in the next couple months (HSN3 has already eaten April's gaming budget...), and I do tend to review cool things I buy over on my website, for what that's worth!
(Oh, and someone on the big WCG Infinity group over on Facebook was just wondering about generic standee camo markers; I had your webstore open in another tab, so I posted it. More exposure!)
For tokens I generally use the Ghostlord marker creator website and those epoxy dots, but acrylic standees for camo or HoloEcho2 make sense.
I might have to make an order sometime in the next couple months (HSN3 has already eaten April's gaming budget...), and I do tend to review cool things I buy over on my website, for what that's worth!
(Oh, and someone on the big WCG Infinity group over on Facebook was just wondering about generic standee camo markers; I had your webstore open in another tab, so I posted it. More exposure!)
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Wirelizard - Posts: 52
- Joined: February 10th, 2015, 10:37 am
- Has liked: 22 times
- Been liked: 36 times
VisOne wrote:Check out the images from Adepticon someone assumedly US based has done 3D acrylic tokens for their tables really smart looking things. NO Idea who made them.
If we're talking about the same things, those were from Warsenal.
Scorch wrote:If we're talking about the same things, those were from Warsenal.
I'm sure thats right makes sense since they made the trip up there and hosted a lot of terrain.
What I do: Chef by trade, arsehole by choice and I play and TO for Infinity when I'm not being either.
Just wanted to follow up, I ordered 2 sets of the camo standees, one in red, one blue.
They're £5 for a set of 5 (I used the voucher code you sent for this thread, thanks very much for that!) and amazing quality. The standees fit snugly into the bases so they'd be usable unglued if you wanted to pack them flat.
As far as feedback for improving them goes the only thing I'd change is having a number on the bases so you can quickly identify which mini each token represents and maybe offering sets of 10 all numbered from 0-9.
Thanks to my chasseur minelayers I need a lot of camo tokens so will be back for more!
They're £5 for a set of 5 (I used the voucher code you sent for this thread, thanks very much for that!) and amazing quality. The standees fit snugly into the bases so they'd be usable unglued if you wanted to pack them flat.
As far as feedback for improving them goes the only thing I'd change is having a number on the bases so you can quickly identify which mini each token represents and maybe offering sets of 10 all numbered from 0-9.
Thanks to my chasseur minelayers I need a lot of camo tokens so will be back for more!
31 posts
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